Cover Letters for Communications Jobs
Take a look at these communications cover letter examples to get an idea of how to construct a professional letter that will effectively sell your credentials to a hiring manager. Given that you are applying for a position requiring excellent communication skills, it's especially important to write a compelling cover letter showcasing these abilities! In addition, ensure that each letter is customized for a particular job, highlighting your relevant skills and experience as they relate to each position you are applying for.
Cover Letter Guidelines
1. Point to leadership roles and advanced skills right at the beginning of the cover letter to catch your reader's attention right at the get go. “I am writing in response to the Communications Manager position you have advertised” doesn't say much. “I think my experience securing international press coverage for large healthcare clients makes me well suited for the Communications Manager position that has opened with XYZ Corporation” grabs attention. Use the company's job description to identify and call out your relevant skills.
2. Show that you’ve done your homework in researching the company you’re applying to by referring to their mission statement or other information you’ve discovered about them. “As Assistant Communications Manager at ABC Company, I helped to introduce the theme of “Global Responsibility” to our branding, inspired in large part by how your executive leadership at XYZ Corporation has championed corporate philanthropic commitment to international relief efforts.”
3. Offer quantitative examples to demonstrate your achievements. Employers love to see bottom line results. Did you increase your predecessor’s PR placements by 50 percent? Increase web traffic to your previous employer's website by 40 percent? Raise $1.5 million in donated funds for a non-profit organization?
Illustrate your accomplishments with numbers--math makes your point!
4. Illustrate your strengths with detailed descriptions. Don't describe yourself as a team player or people person—these terms are cliched and overused.
Instead, go for detailed descriptions like, "I'm a seasoned communicator with experience working on international PR campaigns to convey a cohesive brand across all marketing channels." Follow that up with a concrete example: "For instance, when I worked on rebranding the marketing for our largest healthcare client, I coordinated communication throughout the client's international offices to create unified media materials."
5. Don't repeat your resume. Your cover letter should enhance your resume, showcasing the high points and painting a richer picture of who you are. Additionally, while a resume is straightforward, a cover letter should have some flair and a personal touch along with a tone that's warm and speaks directly to your reader.
6. Focus the cover letter on the employer’s needs, not your own. Cover letters are essentially marketing documents, and in writing one you should think of yourself as engaging in a needs-based sales tactic. What are the needs of the employer, and how can you fulfill those needs?
Try to limit your use of the pronoun “I” – four or five instances in the entire cover letter is ideal. Your goal is to capture the employer’s serious interest by advertising what it is you can do for them – not by telling them what you yourself “want” from them as a job provider.
Letter Examples - Communications / Writing
Cover Letter Templates and Formats
Here you will find templates you can personalize to write your own cover letters when submitting job applications:
Communications / Writing Resume Examples
When applying for writing or other communications positions, it's even more crucial that your resume makes a good first impression and displays your writing skills.
More Cover Letter Articles and Advice: Top 10 Cover Letter Writing Tips | What to Include in a Cover Letter | Cover Letter Writing Guide | Email Cover Letters | Sample Cover Letters
123 Main Street, Stateland, ST, 99999
(555) 123-9876 firstname.lastname@example.org
November 7, 2013
Wood Group/TurboCare Joint Venture
15 Justice Mill Lane
Aberdeen, UK AB11 6EQ
+44 7909 527 824
RE: Marketing Communications Senior Manager Position
Dear Ms. Elder,
I have grown a successful marketing and communications management career around my ability to assess comprehensive needs of various key accounts and organizations before implementing an innovative strategic plan to increase revenue and penetrate new and appropriate markets. Whether fostering strategic partnerships with internal and external partners, clients, and diverse audiences, I have always delivered strong, sustainable results. I bring to your joint venture a unique depth and diversity of talent – from media relations to global, digital, and direct marketing campaigns. I also have specific experience in communications with Independent Service Providers, including start-up joint ventures.
My career is highlighted by consistent success at improving brand visibility and recognition as well as ensuring all marketing deliverables are continuously integrated with media messages to optimize assets. This experience is complemented by exceptional business acumen and proven success designing customized marketing plans for each client. I am particularly adept at planning and executing turnkey trade shows and technical seminars, developing business, and leading cross-functionally yielding company-wide satisfaction.
Noteworthy achievements include:
- Contributed to increased product line revenue from $400M to $1.6B during tenure.
- Spearheaded development and direction of 20+ annual customer facing conferences, vendor fairs, regional meetings, and webinars for gas, steam, and generator service business.
- Designed, published, and distributed worldwide energy sector service communication collateral.
- Instrumental to achievement of $250M over first year combined network sales goals, growing nearly $400M in year two in an independent service provider entrepreneurial business unit.
This is merely a sample of the impact I bring to all of my professional engagements. I am confident I can deliver outstanding results as a member of your team as well. I would welcome an opportunity to meet with you and further discuss the value I bring.
Thank you for your time and consideration. I look forward to speaking with you soon.